There are numerous online tools available for nonprofits and charities, allowing organizations like yours to use the power of the Internet and social media to its full potential. Facebook for Nonprofits is a great way of creating more awareness about your cause and eventually raising more funds to fulfill your mission.
The last days of summer 2015 came with some big news that nevertheless left many nonprofit experts unimpressed. While some sources enthusiastically announced Facebook’s new Donate Now button, other people said the button is “dumb” and that they hated it.
What are nonprofit leaders’ favorite learning resources?
If we were to conduct a survey on this topic, results would probably include fundraising blogs (considering the popularity of our blog post 20 Fundraising Blogs That Every Nonprofit Leader Should Be Reading Now), nonprofit marketing books, online resources like white papers and webinars, and definitely the most followed charities.
There are almost 300 million active Twitter users worldwide, which makes experts consider the online social networking service launched in March 2006 a huge potential for both businesses and nonprofits.
Consequently, there are thousands of Twitter how-to’s and guides on the Internet, and in your efforts to master the secrets of writing the best 140 characters, you may forget the most important point of this social medium: engaging in a relaxed conversation.
Those times when everything that nonprofits did was organizing bake sales and getting some passers-by to throw a couple of coins in the charity box are long gone. Nowadays nonprofits are powerful and complex organizations which keep up with profitable businesses in terms of technology adoption and online marketing strategies.
For some of us, hashtags are just a social media fad that fancy Twitter users include in their posts. They are baffling for beginners and for those who don’t spend too much time online, but in fact they are quite simple to use and they can bring major advantages for organizations which want to promote their brand on social networks.
LinkedIn is the largest business-oriented social network, so setting up a LinkedIn account of your nonprofit organization seems a bit counterintuitive. On the other hand, experienced fundraisers say that one of the most important principles of attracting and keeping donors is asking and thanking them over and over again, on any possible channel.