Americans are using their smartphones more than ever to donate to nonprofit organizations. Mobile donation pages are so efficient because they rely on impulse giving and on people’s tendency not to research the organization too much when they make monetary contributions via a mobile device.
When we were growing up, our parents told us stories and fairy tales that taught us how the world works. Stories act like software for the human mind: teaching us what is true, influencing our behavior. You can use stories as a tool to convince your supporters and as a result, raise more funds.
Email marketing for nonprofit organizations enables you to keep your supporters engaged and informed about the latest events, programs, and fundraising campaigns.
We all enjoy being in control of our spending. It’s only natural that your supporters want to know how their hard earned dollars are spent.